How to Turn Bad Data Into Good Data
SPONSORED BY AGILE EDUCATION MARKETING
Every edtech company must use data to market their products and understand their users, but being smart about the process isn‘t always easy. Education data used by edtechs to make informed decisions changes roughly 20% each year, when educators and administrators change roles or schools, retire or leave the field and schools close and open. Relying on outdated data translates into money lost and time spent, so how can companies turn their bad data good?
Hear from a panel of data and education experts about how to make the most of your education data. In this webinar you'll learn about:
Date: Wednesday, January 22, 2020
Time: 11:00 am PT / 2:00 pm ET
Duration: 1 hour
Meet Our Panelists
Digital Project and Operations Manager, EdSurge
Liana is part of the EdSurge Solutions Studio team. Previously, she was a researcher on youth and politics at USC, Community Manager at Connected Camps, and Program Associate at the National Writing Project. She is also a published author and holds a Ph.D. in Sociology.
Host: Liana Gamber-Thompson
Vice President of Marketing and Enrollment Management, Naropa University
Ashley has over 13 years of experience in higher education marketing, operations, enrollment management and CRM implementation. She has worked in both the advertising agency space, as well as the private and public higher education sector. Previous to running the marketing and enrollment for Naropa University in Boulder, CO, she served as the Chief Marketing Officer for Northern Arizona University, leading a team of nearly 60 and led the onboarding and facilitation of the Salesforce connected campus initiative as the executive sponsor.
Vice President of Marketing, Accelerate Learning
Javier has over 20 years of marketing experience, 15 in the education space with organizations like Pearson, Adaptive Curriculum, and STEMScopes. His expertise includes brand building, product & new market development, lead generation and ecommerce sales.
Managing Partner and CIO, Agile Education Marketing
As a managing partner and CIO of Agile Education Marketing, Verlan has extensive knowledge of the education market. He has over 20 years experience making education data more easily available to education companies.
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